Spotify

sPOTIFY: glOBAL vIRAL 50 plAYLIST nOV-Dec’17

Marketing Planning + Strategy

I created a deck to present to the Lead of Brand Planning at Spotify. The project was started on a base of wanting to gain more listeners to their Global Viral 50 Playlist. I wanted make an influential campaign for Spotify’s Global Viral 50 playlist that kicks ass, and gets Spotify’s fans to love and listen to the GV 50.